New User experience (UX) primer

The aim of the training is to provide participants with a practical and hands-on training on the basics of user-centred design.

In one day, participants will learn about the digital product design process, from strategy creation, through research and design. They will learn both theoretically and practically, as each part will be tested in workshops. The trainer will show the advantages and disadvantages as well as the pitfalls, so that after the training, the participants will know which solution to choose in different situations.

And most importantly, the trainer's emphasis during the training is on sharing with the students not only the usual textbook raw theory, but also his practical experience, which usually means 10-15 years of experience with our trainers. Such experience includes, for example, how different solutions can be applied in real life on real projects and what peculiarities to look out for in different business backgrounds (own product company, agency, start-up, etc...).

Although the training is called "foundational", it is not the case that after completing the training, participants will have a complete picture of the end-to-end process of designing digital projects.

Would you also like to learn about the design process of digital interfaces? Come to our UI foundation training!

Listen to our podcast about the course!

• Product designers, UX professionals to take their work to the next level
• Developers to understand the causal links between research and the final design
• Project Managers, Product Managers, Product Owners, Business Analysts to understand with tangible examples how research and a well-designed design strategy can have a significant impact on the product.
• Anyone involved in the design of digital interfaces and related products or working closely with UX professionals

Participants will learn the basics of user design through the 5S model system:

• Strategy: understanding and creating the purpose of the product and learning the research needed to achieve it.
• Scope: After summarizing the research, the functional and content requirements are to be created.
• Structure: Knowing the requirements, the functions and content must be put into a structured and easily understandable form.
• Skeleton: In this part, participants will learn the basics of skeleton design and how the steps they have learned before can be put together into a meaningful whole.
• Surface: In the last part, we will go over the ins and outs of design, psychological tricks and areas that require special design, such as form design, mobile design rules, design patterns, and more.

No prior qualifications are required, but it is a definite advantage if students have already been involved in a digital project, whether as a developer, project manager or other position.